Feel the game.
Understand every fan.
Brimz turns the energy of live sports into venue intelligence — helping teams, venues, and sponsors understand engagement as it happens, not after the fact.
For decades, teams have measured attendance. Ticket sales. Concessions. Social mentions. But no one has measured the one thing that actually fills a building with sound — fan energy. Brimz was built to change that.
Your fans are telling you everything. Almost none of it is being heard.
Venues can see the energy and hear it, yet lack a simple way to measure it in real time or respond while it's happening. Engagement stays passive, and the moments that matter most go unrealized.
Now every moment your fans create can be felt, measured, and acted on.
A wristband and mobile experience turn fan excitement into something the venue can respond to in real time — creating moments that feel participatory, memorable, and shared, while surfacing engagement data teams can act on.
One connected platform.
From fan energy to Venue Intelligence.
Every moment of fan excitement becomes measurable, actionable, and valuable.
Fan energy becomes signal.
The Brimz wristband transforms fan excitement into real, measurable data — the layer of insight most venues have never had access to before.
Where the game fuels the fans— and the fans fuel the game.
What Brimz gives your team.
Fan Energy Index™
A single, live read on how strongly your building is engaged — not just how full it is.
Venue Intelligence Dashboard
One home for engagement data, built for the decisions teams and venues actually make.
Section-level analytics
See which parts of the venue came alive, and when — down to the section.
Sponsor performance
Show sponsors the real, in-moment lift their activation created — with data behind it.
Real-time engagement
Signal as it happens, not a survey sent out days after the final whistle.
Actionable insights
Built to inform real decisions — programming, pricing, and sponsor strategy.
A simple flow that turns fan energy into live, shared moments.
Fans activate their band
Fans receive a Brimz wristband and activate their experience using their mobile device.
Fan energy is measured
Movement, cheering, and participation generate real-time engagement signal during the event.
Rewards & activations trigger
Sponsors and venues can trigger rewards, lighting effects, and fan moments based on live engagement.
Fans earn rewards
Fans receive discounts, perks, or sponsor offers for participating and returning their band after the event.
See Brimz in motion.
Brimz is currently in development, with early concepts and simulations showing how fan excitement can be captured and reflected in real time during live events.
Interested in piloting Brimz at your venue?
We're working with a limited number of early partners as the platform moves toward launch.